Neutrogena

Neutrogena's success story began in 1930 when founder Emanuel Stolaroff started a small cosmetics company under the Natone brand.

In its early years, Natone was a supplier for beauty salons, which in those years was usually associated with the glamor of the film industry. Natone then began manufacturing and distributing cosmetics for the retail market as well.

Lloyd Cotsen, is an integral member of the Neutrogena family, as he became the president of the company in 1967 and made the decision that would profoundly affect the future of the company and promote the benefits of Neutrogena soap in the medical industry.

The istrong relationship between Neutrogena Corporation and dermatologist scientists gave the company a great competitive advantage.

 Stolaroff had heard of an unusual soap developed by Dr. Edmond Fromont, a Belgian cosmetic chemist.

Why choose Neutrogena?

Fromont produced a patented formula of a pure, soft-textured soap that quickly washes off the skin, leaving virtually no soap residue.

Eleven minutes after washing with this unique soap, the skin returned to its normal pH - just a minute longer than it takes to wash hands with just tap water!

The brand Neutrogena which has won a unique acceptance from the medical industry, directed marketing and research efforts to create a line of safe, gentle, premium quality skin care products.

The 1973, the company went public and the 1980The Neutrogena entered the hair care market.

Neutrogena Corporation has earned the respect and credibility of global markets and this is evidenced by its acquisition by Johnson & Johnson the 1994.

As a member of the Johnson & Johnson companies, Neutrogena has the opportunity to maintain the same brand while at the same time drawing the glamor of the world-renowned Johnson & Johnson company.

Now, more than ever, consumers equate health with beauty. Neutrogena is naturally poised for massive future growth and a continuous one growing number of satisfied customers.