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Aveeno

Introducing Aveeno

Our mission: We believe that nature has the power to make our life beautiful.

Discovering the most active Naturals ® ingredients of our products derived from nature you will unlock their power and reward you with a truly healthy skin.

This is why product development is so effective and we are trusted by consumers and health and beauty professionals alike. Bringing innovations for beautiful and healthy skin we use only high quality natural ingredients that are grown in areas that offer an ideal environment for the plant to grow and produce beneficial properties.

Our scientists select high standards of ingredients and with processes that maintain the strength and purity of the ingredients provide an excellent result. From our humble beginnings in 1945, the story of AVEENO ® she has demonstrated her abilities.

By unleashing the forces of nature and through scientific advancement, we have discovered ways to nurture and transform skin and hair into a state of natural health and beauty.

The Aveeno story

Founders and inventors the American and philanthropist brothers Albert and Sidney Musher, who through a deep curiosity about how things work and how substances interact led to the belief that long-term treatments can promise human well-being.

Drawing inspiration from Avena sativa, the Latin word for oats, the AVEENO Brand was born ®.

Today, we collaborate with leading health professionals and scientists in the discovery of active natural ingredients.

Why Aveeno

We challenge ourselves daily to improve our products and operations. We work with health professionals and leading experts-dermatologists, pediatricians, pharmacists and scientists so that each of us understands the power of natural ingredients for skin and hair.

We will not compromise the quality of our products and your health. As part of the Johnson & Johnson Family of Consumer Companies, we share the company's initiatives and goals and support a healthy future for people, planet and business. We have a dedicated task force across the organization to make sure these goals become a reality.